AUDIT
Web / SEO Audit
Find out what is really holding the site back.
Before you redesign, rebuild or spend more on traffic, it helps to know what is broken, what is fine and what matters most. An audit gives you that list, in order.
The challenge
Sites collect problems quietly: crawl errors, slow pages, thin content, broken tracking and confusing paths. Without a clear diagnosis, teams fix the loudest issue, not the important one.
How we help
We review the technical setup, search visibility, content, user journey and measurement, then turn the findings into a prioritized action plan your team or ours can work through.
What you get
- A clear list of what to fix first
- Evidence before the next big spend
- A shared view for marketing and IT
What's included
Technical SEO review
Check crawling, indexing, speed signals, structured data and site architecture.
Content and intent review
Compare priority pages with what buyers are searching for and asking.
Experience and conversion paths
Look at navigation, forms and calls to action on key journeys.
Measurement check and action plan
Verify analytics and tracking, then rank fixes by impact and effort.
Questions
What do we get at the end?
A findings report with a prioritized action plan and a walkthrough with your team. The format is agreed in the proposal.
Do we need an audit before SEO or a redesign?
It is a sensible starting point. The audit shows whether targeted fixes or a bigger rebuild make more sense.
Will you fix the issues too?
Implementation can be scoped as a next step with our web and SEO teams, or handed to yours.
What access do you need?
Usually analytics and search console access, plus CMS access if we review templates. We confirm this before starting.